| Table of Contents Introduction - Who should read this?
- What is this e-book about?
- About the author
Overview - Introduction
- What are the key ingredients of a successful e-commerce payment system?
- Glossary of e-commerce terms
How to choose an Internet payment system that suits your business The importance of security Real Risks vs Perceived Risks - What are the main risks for customers with online transactions?
- What features of an e-commerce system scare customers away?
- Types of businesses that create extra skepticism for the customer
- What features of your web business make a customer feel secure about paying?
Transaction security for your business - What are the main security risks for your payment system?
- Security questions to ask your outsourced Internet payment provider/host.
- How does subcontracting effect security of your payment system?
- The risks of subscription payment systems
How to minimize online credit card fraud - What is online credit card fraud and what does it cost your business?
- What are the common validity checks for credit card processing systems?
- What extra steps can you take to protect your business?
- Does real time processing increase the risk of credit card fraud?
- The steps to take once you have identified a fraudulent transaction
A customer friendly payment system? Easy product searching and selection - Sites that have a small number of products
- Sites with over 10 products
- Large product number sites
Real time transaction processing - What is real time processing?
- Is it essential to have real time processing?
- What are the risks for the merchant with real time processing
- Real time payment processing- Flow diagram
Offering a choice of payment and billing options - Payment tender
- Multiple currencies
- Payment methods
- Billing methods
- Freight and tax options
- eCRM or personalization
- Fast product fulfillment
- Immediate customer communication
What e-commerce service providers and software do you need to accept payments online? Merchant bank Merchant account provider - What is a merchant account?
- What extra risk does an Internet merchant have from accepting credit cards?
- Where can you find a merchant account provider?
- Important points to consider in choosing a merchant account
- provider (ISO)
- How do you qualify for an Internet merchant account?
- How does an "International" business get a merchant account?
- What are your options if you can’t qualify for a merchant account?
- What happens if your merchant account is cancelled?
- When to charge the credit card of the customer?
Internet payment provider - Main functions
- Where do you find an Internet payment provider?
Hosting of your Internet payment system E-commerce software products Payment gateway provider Affiliate Sales Processor How much will your payment system cost? Merchant Account Transaction processing - Order hosting and processing service
- Store Program
- Online product delivery service
Management costs of your e-commerce system - Management activities for an automated payment system
- Management activities for a non-automated payment system?
Reporting for online sales - What sales information is important?
- Frequency and access to information
- How can sales information be integrated into systems?
- Subscription renewals, passwords and recurring billing
Internet payment provider checklist In Conclusion All this knowledge for
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